Affiliate Marketing Manager - New Jersey


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nottakenid
January 20th, 2006, 04:31 PM
Affiliate Marketing Manager
Full-Time

About the company:

Broadspan Commerce, LLC is a profitable online retailer of home furnishings that is experiencing rapid growth. The Company runs several sites, including (www.directlyhome.com, www.totalbedroom.com and www.buying-bar-stools.com) and is positioned to become the top player in its market segment. Employees work in an entrepreneurial office environment, located in downtown New Brunswick, New Jersey.

Job Description and Responsibilities:

Work hard, have fun, and grow with us. Reporting to the Vice President, Marketing the Affiliate Marketing Manager is responsible for developing and executing the Company’s affiliate marketing strategy, recruiting new affiliates, building new and expanding existing programs and ongoing affiliate relationship management. Responsibilities include:

• Execute the strategy, development, execution, and analysis of affiliate programs, including existing programs (www.directlyhome.com (CJ) and www.buying-bar-stools.com (ShareASale) and new ones.
• Identify and recruit new affiliates to the program, review new affiliate applications
• Develop and execute affiliate promotions - continually provide affiliates with new incentives, new marketing messages, and new advertisements
• Test, identify and implement highest converting offers and landing pages in support of improving affiliate sales performance
• Develop and execute partner communication initiatives to drive revenue such as newsletters, forums, community boards, and personal contact
• Expand relationships with current affiliates
• Create reciprocal relationships with affiliate managers from other companies.
• Coordinate product data feeds, technical integration, and creative needed for adding new products to affiliate program
• Monitor affiliate promotions and promotional placements, including violations of affiliate terms and conditions
• Utilize web analytics tools to improve performance and deliver reports to upper management of results.
• Identify and implement opportunities to enhance affiliate program, new growth opportunities and optimize ROI
• Work with marketing team to extend promotional efforts to affiliates
• Opportunities to contribute to related areas of marketing, learn from the industry leaders in online marketing

Requirements:

• Bachelors degree or higher.
• Prior experience with affiliate program management required; minimum of 3 years of retail online marketing experience and 5+ years of general work experience preferred
• Sales experience a plus
• Independent, strategic thinker with strong analytical skills.
• Ability to build and execute strategic programs that support sales objectives
• Detail-oriented and capable of handling multiple projects and campaigns
• Positive attitude and friendly demeanor; entrepreneurial spirit; team-oriented approach
• Extremely detail-oriented, able to multi-task, and possess a strong work ethic.

Application Process:

A comprehensive compensation package including earned incentives is available for this position. To be considered for this position, please send your formal resume and information on your most recent compensation package to: job17@broadspancommerce.com.

        
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