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China has now surpassed the USA to become the #2 market for luxury brand spending

July 26th, 2009, 08:08 PM
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Outsourced Program Manager
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Join Date: September 19th, 2006
Posts: 148
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China has now surpassed the USA to become the #2 market for luxury brand spending
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July 28th, 2009, 08:42 PM
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Member
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Join Date: October 10th, 2006
Posts: 147
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It'll be nice when their credit card penetration is as high as ours is.
I'll expect a wave of Chinese market affiliate programs.
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August 5th, 2009, 11:59 AM
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Affiliate Network Rep
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Join Date: June 4th, 2009
Posts: 11
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There are a lot of reasons to look toward the Asian markets for as the next place for online marketing and affiliate advertising. Search marketing and online advertising are still very new to Asia, the costs are much lower, as is the traffic –due in part to the large digital divide in most parts of Asia. The next few years will likely see a large change in online branding, internet advertising and affiliate marketing in Asia.
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Kristen Tomlinson
kristen@directagents.com
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August 5th, 2009, 12:54 PM
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Outsourced Program Manager
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Join Date: July 7th, 2008
Location: Vancouver, BC
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Wow, that honestly doesn't surprise me. In Vancouver we see a continued growth in the many successful Chinese owned businesses and business people coming here with a LOT of money. Their economy is very powerful and I would't be surprised if they surpassed us in a few more things.
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August 5th, 2009, 03:30 PM
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Code Ninja
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Join Date: January 18th, 2005
Location: Cerritos
Posts: 5,241
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This is very sad though. China has lots of problems and money is just making them worse. I know of husbands who beat their wives and make them work without pay to maintain their extravagant life. They just have no human rights out there, so nobody can do anything to stop these things from happening. Just something to think about when considering getting into this market.
- Scott
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Social Features.
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August 5th, 2009, 04:27 PM
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Affiliate Manager
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Join Date: July 14th, 2008
Location: NYC
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August 5th, 2009, 05:20 PM
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Half a Bubble Off Plumb - :-)
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Join Date: June 1st, 2007
Location: Katy, Texas
Posts: 2,419
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Don't want to sound like a conspiracy theorist, but THE CHINESE OWN US and they are looking to the future.
Huge American Debt.
They're buying everything.
Largest Military force in the world.
Killer Education.
By the time my grand poopers are adults, China will call our bluff and do something, I don't know what exactly, but something, that will change the world as we know it.
Be afraid.
Be VERY Afraid.
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Jimmy McDonald - Your Local Hard Working RemodelingGuy! StartRemodeling.com & ToxicMoldUSA.com ... We're Bettering YOUR Life by Improving Where YOU Live It ... Do What You LOVE & LOVE What You Do! ....
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August 5th, 2009, 09:10 PM
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ABW Ambassador
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Join Date: November 1st, 2005
Posts: 1,597
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Which country is no 1, Japan?
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August 6th, 2009, 09:30 AM
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Newbie
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Join Date: January 17th, 2005
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Well, if you must ... sell them Sterling Silver Chop Sticks. What is a luxury good here might not qualify in China ... on the other hand, Buicks are the status symbol car there. I doubt many Americans would buy a Buick from Government Motors.
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August 6th, 2009, 09:59 PM
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Outsourced Program Manager
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Join Date: September 19th, 2006
Posts: 148
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Quote:
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Originally Posted by net4biz
Well, if you must ... sell them Sterling Silver Chop Sticks. What is a luxury good here might not qualify in China ... on the other hand, Buicks are the status symbol car there. I doubt many Americans would buy a Buick from Government Motors.
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I think the luxury brands referenced in the above story are about the same. In regard to Buick, the Buick sold in China is a completely different car (designed and sold only in China) than is sold in the USA.
I believe there been about 12,000 Mercedes sold in China so far this year, a bit over 10% of their overall global number sold. 200 Ferraris, compared to about 1000 sold in the USA last year, however the Chinese market is growing in double digit percentages, whereas USA is declining about 5-10% per year now.
In regard to Fashion (Chanel, Fendi, Hermes, Rolex, Philip Patek, etc.) it's really about the same.
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