Landing page/mini-site for Sonos Zone Player S5

Hey Folks,

There's a ton of chatter about the new Sonos Zone Player S5 - the wireless audio media server with built-in stereo speakers. In the words of our VM Sales and Marketing - "if you're into music, you HAVE to have one!"

That being said, we've created a special landing page / mini site for this product. There are some very cool capabilities with this new system between iPhone, iPod Touch and it supports a wide rance of audio sources and formats so you can listen to music from everything from connected players to online sources like Pandora, Rhapsody, and up to 25,000 internet radio stations.

The Sonos ZonePlayer S5 works seamlessly with the entire Sonos product family.

www.vanns.com/landing/sonos/s5
- and -
www.vanns.com/sonos-s5

Like the Samsung Camera sub-site, this is a very different presentation than our regular site. We'd love to have you all drive as much traffic through this as possible to test the concept.

Additionally, I want your feedback about what you each think of it.
__________________

Molly Bradford
Vann's, Inc
Affiliate Program Manager
www.vanns.com
www.twitter.com/vanns
www.facebook.com/vanns

UPDATE... UPDATE...

Looks like we will NOT have this product in our warehouses until next week...

I will post an update here when they land

__________________

Molly Bradford
Vann's, Inc
Affiliate Program Manager
www.vanns.com
www.twitter.com/vanns
www.facebook.com/vanns

The Sonos s% are in stock... get 'em sold.

Thanks
Molly

Molly ... great product ... here's how to fix up the landing page so people BUY the thing.

First: Take the Vann's logo at the top left and set it up to say:

Vann's Presents: The Sono's Wireless Whole-Home Audio System.

Underneath that put the quote: If You're Into Music, You HAVE To Have One!"

Then put the red banner that says: All the music you want. All over your house. At your fingertips. Scrap the dancing picture and that top table.

In it's place put right in the center of the page: At Vann's You Can Get Your Sono's Wireless Whole-Home Audio System At A Great Price, With FREE Shipping And Pay NO SALES TAX and the add to cart button.

Then put the tables with the picture of the product and the benefits and features.
Move the text up in the picture table so the whole combined table ends at the same level.

Underneath that: Put the following: Get Your Sonos All In One Whole House Audio System For Just $399 With FREE Shipping Included And Pay NO SALES TAX and the add to cart button.

No give them a buy it now carrot ... a free spiff of some sort.

Now you are in business ... you bring them to this page, they learn who and what and the quote at the top makes them ask WHY. Then you tell them and ask them to buy.

It all follows a sequence ... in sales you have to lead people to the promised land by answering their questions in order: WHO, WHAT, WHY, How Much and What do I get if I buy it from you now that I can't get someplace else.

Also, if you can find a testamonial from audio magazine or consumers report, but those in the mix. One at the top just under the red banner and one at the bottom between the Buy it and the buy it now spiff button.